To celebrate the start of production for its new R2-Series 1-2 tonne mini excavators, Bobcat is releasing a special, limited-edition run of its top models
Only 50 of these exclusive Premiere Launch Edition machines will be produced for the Africa, Middle East and Europe markets, making them a rare and highly collectible piece of equipment.
The latest generation R2-Series comprises the new E16, E17z, E19 and E20z models, first previewed at the Bauma show in Germany earlier this year.
The exclusive limited-edition version will be available for the top-of-the-range models of the 1-2 tonne range: the E19 and the E20z. Only 25 units of each will be produced.
“We are launching the Premiere Launch Edition to promote the new range and to emphasise our market presence at the time of the start of production for the new machines,” said Miroslav Konas, product line manager for Doosan Bobcat EMEA.
The first deliveries of both the regular and Premiere Launch Edition machines will begin in September.
The special features offered by the Premiere Launch Edition include:
Exclusive charcoal grey colour; Premium red and black cloth or leather seat cover designed by MAD for demanding users of luxury, sports and classic cars; Individually numbered plate in the cab; Aluminium pedals; 4 high-value aftermarket kits as standard; Direct Return to Tank; Top Guard Cab; Travel Motor Hose Guard; Bucket Cylinder Cover.
The E16, E17z, E19 and E20z new generation R2-Series 1-2 tonne mini excavators replace the previous M-Series E17, E17z, E19 and E20z machines, respectively and offer a fresh look, signifying new levels of performance and features designed to meet all the variations found across the EMEA market.
“The Premiere Launch Edition is a strong conversation starter and sales tool and gives dealers an opportunity to offer customers a truly unique, high-spec machine that is both visually distinctive and technically enhanced,” said Konas.
“The non-standard colour and editional branding help increase awareness and generate buzz and it serves to show that the new generation mini excavators are not just an update, they are a bold step forward.”
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