CRB Africa rebrands

Africa Banking KenyaTransCorp provides information management and risk management solutions with an aim to improve services for the financial sector. (Image source: The World Bank Group)Credit Reference Bureau (CRB) Africa has rebranded to TransUnion Corp and launched a new analytic scoring model aimed at improving services for the financial sector

TransCorp is a leading global provider of information management and risk management solutions.

Last June, it completed the purchase of a majority stake in CRB Africa, a credit risk management organisation with a presence in eight African countries, including Zambia.

TransUnion Africa region chief executive officer Grant Philips said in a statement that the company was pleased to open a new chapter in Africa.

“The official rebranding announcement also marks the introduction of the TransUnion Kenya Financial Sectior Score, a new analytical scoring model for the financial sector, specifically developed for the Kenyan market," said Philips.

"The genetic score provides a globally tested analytical tool that optimises business customer acquisition and management practices.

"Scoring enables credit granters in emerging markets to make decisions based upon tested and proven predictive criteria such as affordability and payment behaviour.

"It provides a truly objective view of the consumer and helps to eliminate the need for subjective or discriminatory information such as age, gender, marital status or even address.

Through predictive scoring, the credit process is streamlined and credit risk for lending can be effectively managed, helping to create a positive economic impact for the region."

CRB Africa chairman Michael Karanja said his company had developed strong client relationship with high business ethics and deep commitment to the region.

"As part of TransUnion, we now have the global reputation, expertise, systems and suite of solutions to dramatically enhance the services we can offer the market,’’ he said.

Nawa Mutumweno

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